Competitive Advantage As Mediating Role Of Intellectual Capital And University Performance: An Empirical Study In Indonesia | SEKOLAH PERNIAGAAN DAN EKONOMI UPM
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Competitive Advantage As Mediating Role Of Intellectual Capital And University Performance: An Empirical Study In Indonesia

by Fivi Anggraini*a, Mohamad Ali Abdul Hamidb, Aza Azlina Md Kassimc
aUniversitas Bung Hatta, Indonesia; bUniversity of Sharjah, United Arab Emirates; cUniversiti Selangor Malaysia, Malaysia
 

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Abstract : 

The increment of higher education institutions in Indonesia has created a tough competition amongst them. The competition is also triggered by the changes of global business, which lead the higher education institutions to put a priority on a high quality of service for their customers. One of important elements that can be used by a university in order to be able facing these challenges is optimization of its competitive advantage to increase its performances.   The objective of study is to determine the effects of competitive advantage in mediating the relationship between intellectual capital and the performance of public universities in Indonesia. A questionnaires survey was used to collect the data that distributed via online manner to the public universities in Indonesia, which are listed in the QS World University Rankings.  A total of 177 respondents from 8 (eighth) public universities in Indonesian were participated in the survey. The Wrap Partial Least Square (PLS) program was used to analyze the data and test the hypotheses. The findings of study had confirmed a significant a partial type of mediation relationship between intellectual capital and university performance through competitive advantage in Indonesia.  The confirmation value of partial type of mediation relationship between intellectual capital and university performance was 24.8 percent. This study had successfully proved that competitive advantage plays a crucial role to mediate the relationships between intellectual capitals and the performance of public universities in Indonesia. Conclusively, the implication of study has suggested universities to allocate more investment on their intellectual capital development in an effort to improve their performances.

Keywords: Intellectual capital, competitive advantage, university performance, academic performance, management performance, Indonesia.

 

Kemaskini:: 22/02/2022 [syazmer]

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